FEATURED WORK:

Nissan Qashqai – “Defy the Limits”

3D Hybrid Cinematic

ABOUT THIS PROJECT:

BRAND:

Nissan Qashqai

AGENCY:

TBWA Paris

TYPE:

3D Hybrid Cinematic

YEAR:

2024

If you want to break a Guinness World Record with your commercial, ASB knows just how to help. Nissan recently broke the world record for the highest bungee jump with a car (213.3 feet to be exact), and we were able to help them pre-visualize and test the need for this incredible feat with our 3D Hybrid Cinematic style. 

 

Built out entirely in 3D, ASB’s signature cinematic style allowed Nissan France and agencies TBWA and Nissan United the ultimate flexibility when developing this concept. With ASB, Nissan France was able to experiment freely with several iterations of this record-breaking commercial “Defy the Limits”. Camera angles and the fluid flight of the new Nissan Qashqai were easily adjustable in our 3D process, and we’re proud of what we were able to achieve for Nissan, their agencies and production partners. 

 

When extraordinary ideas feel too bold to attempt, Animated Storyboards can help defy the limits. Want to learn more about the production of this record breaking feat? You can check out the write ups in The Guinness World Records, Ads of the World, and Ad Forum. 

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